Coca-Cola exhibits “Art of Happiness” for Celebrating 100 Years of Contour
Lahore, September 21, 2015: Coca-Cola Pakistan has organized an exhibition, The Art of Happiness, at Al-Hamra Gallery in Lahore as one of the many activities conducted this year for celebrating the 100th anniversary of the Coca-Cola Contour bottle. The two-day exhibition that started on Saturday, September 19 and will be ending on Sunday, September 20, is showcasing the works of shortlisted students of Beacon house National University, National College of Arts and Pakistan Institute of Fashion Design.
Sana Iqbal, of Beacon house National University, Javed Ahmad of National College of Arts and Munzee Mubashir of Pakistan Institute of Fashion Design were three lucky winner chosen by the panel of judges, Ayesha Jatoi and ZulfiqarZulfi, and their artwork will be displayed at The World of Coca-Cola Museum, Atlanta, Georgia. The winners were also rewarded with cash prizes and certificates of appreciation for their participation in the exhibition.
“The Art of Happiness is a medium to celebrate how Coca-Cola as a brand has created opportunities for people to bond and share a moment together by instilling happiness. The art exhibition will take attendees on a unique, multi-sensory journey featuring an array of Coca-Cola ‘contour’ themed art created by the students of participating universities.”, said Fahad Qadir, Director Public Affairs & Communication, The Coca-Cola Export Corporation. “The company took this initiative to encourage young artists to showcase their talent and to promote the art and culture of Pakistan.” he added.