Team

Sarfraz joined APR in December 1998 as a client service executive and has grown with the company to first become senior manager in 2007 and then General Manager APR North based in Islamabad, with overall responsibility for our Islamabad and Lahore offices. He has in depth experience of the various facets of the company’s business and is directly responsible for account management of our Islamabad based clients. 

He is also the Company’s internal advisor on media relations & media advocacy, an area of his special expertise, and a key member of our senior team formulating company policies and business development. Additionally, he has been a member of our training team.

Sarfraz holds a Bachelor’s degree in Commerce. His personal interests include travelling and exploring new places. He also likes to listen to music and reading online.