Erum Surani, Author at Asiatic Public Relations Network

The role of PR and communications in navigating the impact of high inflation

Inflation is a term used to describe the rise in prices of goods and services over time. This phenomenon can have a significant impact on the public relations (PR) communications...

Spotify Reveals Who Is Listening What In Pakistan

The audio streaming platform showcases region-based listenership stats from each province of the country. Marking its 2nd anniversary in Pakistan, Spotify has revealed interesting insights about the local market, creatively...

MMBL extends unlimited OPD consultation for its customers in collaboration with Sehat Kahani

Mobilink Microfinance Bank Limited (MMBL), has signed a Memorandum of Understanding (MoU) with Sehat Kahani, a leading telemedicine platform, to provide affordable and accessible Outpatient Department (OPD) consultation services to...

Spotify Reveals Exciting Music Insights in Celebration of its 2nd Anniversary in Pakistan

– In 2021, Spotify landed in Pakistan with style. Fast forward to 2023 and the music streaming service is celebrating 2 years of revolutionizing the local musical landscape. From bringing...

Gerry’s International organizes soft launch of Singapore Airlines in Pakistan

Singapore Airlines (SIA), the flag carrier of the Republic of Singapore has appointed Gerry’s International as its General Sales Agent (GSA) in Pakistan. The announcement was made at an event...

Second Semifinal of PTCL Group’s largest E-Sports gaming competition, GameKey Arena to kick off today

20 of the best gaming squads will partake in an epic PUBG MOBILE showdown today in the second semifinal of ‘GameKey Arena’ – the largest E-Sports gaming tournament organized by...

Through the Spotify Lens – Arooj Aftab’s Journey

It was March 2022, nearly a year after Spotify stepped foot in Pakistan that the EQUAL Pakistan Ambassador program was introduced for the local music scene. And its first Ambassador?...

Institute of Business Management signs APR as their official PR agency

The Institute of Business Management (IoBM), one of the leading business schools in Pakistan, has appointed APR as its retainer PR agency. We will be providing a range of public...

An engaging conference on equitable and sustainable growth held at LUMS

The first day of “Pathways to Development: Equitable and Sustainable Growth in Pakistan” saw prominent academics, researchers, social scientists, practitioners, policymakers, politicians, and great minds from the Pakistani diaspora gather...

APR wraps up 2022 with Spotify’s Wrapped celebration

Wrapped is that time of the year when Spotify listeners get to discover their most streamed songs, artists and genres. Spotify’s 2022 Wrapped was both a celebration of a year...

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