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Case Studies

CRISIS MANAGEMENT Coca-Cola Beverages Pakistan Ltd (CCBPL) decided to outsource distribution and sell off its ageing fleet of delivery trucks, resulting in laying off about 150 drivers and helpers. CCBPL...

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CASE STUDY 3

INTERNATIONAL EVENT & MEDIA MANAGEMENT Client Venue: London Event: Investment Forum Date: March 08, 2006 Managed by: APR & H&K UK APR Brief Complete event management for invitees and government...

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CASE STUDY 2

MEDIA ADVOCACY ‘Imposition of 20-paisa tax on SMS’ BRIEF HISTORY OF THE ISSUE In the Federal budget 2009-2010, the government announced the levy of a new tax of 20-paisa per...

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ZONG Kick off champions return after a weeklong training session at the Manchester United School – Abu Dhabi

The 32 most outstanding players of the ‘ZONG UNITED KICKOFF’ Football Tournament returned from their dream journey – a weeklong training session at the Manchester United Soccer School (MUSS) in...

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CSR & Sustainability

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APR Impact

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Beijing 2008 Olympic Torch Relay

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Event Management

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Case Study

CRISIS MANAGEMENT CLIENT: COCA-COLA COCA-COLA BACKGROUND Coca-Cola Beverages Pakistan Ltd (CCBPL) decided to outsource distribution and sell off its ageing fleet of delivery trucks, resulting in laying off about 150...

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Event Management

From a PR perspective, an event too is a channel of communication. The audience may number from a few score to several thousands. But it is always a captive audience....

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