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The mass media remains the principal channel of communication to reach the largest number of people, or target audiences. And today, online and digital media has become an equally important channel of communication.
Mass media includes newspapers, magazines, radio stations, TV channels. Online and digital media includes news sites, websites, blogs, Facebook, Twitter, Instagram, LinkedIn and still others. The practice of PR utilizes both mediums for disseminating key messaging. –
We are constantly engaging with broadcast, print and online media personnel and maintain
APR provides a full range of media services, including: