Team

Syed Hajib Hassan is a journalist-turned-PR professional with a versatile background in media, brand communications, and storytelling. He began his career at a creative ad agency, gaining experience in social media and content development, before moving to 92 News as a broadcast reporter. There, he covered the 2018 general elections, produced 100+ news packages, and reported from major press events.

Transitioning into PR, Hajib has managed communications for top national and international brands including but not limited to Unilever, Haleon, GSK, Bank Alfalah, National Foods, Careem and Pakistan State Oil. He currently leads key accounts such as Temu, Emirates, and Jubilee Life Insurance.

His strengths include strategic planning, crisis communication, and media management. A believer in the Japanese Kaizen philosophy, he values continuous improvement and teamwork.

Hajib holds a Bachelor’s in Mass Communication and a Master’s in Business (Marketing & Media Management) from IoBM. He’s also a fitness enthusiast who transformed his lifestyle and inspires others through his journey.