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Asiatic Public Relations Network (Private) Limited (APR) has grown out of being a small media unit within Asiatic Advertising, founded in 1963, into an independent public relations company in 1992. As such, our history goes back nearly 70 years.

Since then, the company has grown steadily to become one of Pakistan’s leading communications and public relations agencies. APR is affiliated internationally with Burson, one of the world’s leading communications networks. APR’s association with this global network adds significant depth to its capabilities and expertise, enabling the company to provide strategic communications support and public relations services to clients wherever they operate.

APR is a specialized public relations firm with a blue-chip clientele and a proven track record of delivering impactful communications solutions. We believe in proactive and creative approaches that lead to Relationship Excellence between our clients and their audiences, a philosophy we extend equally to the planet, our people, and the institutions we serve.

As one of the earliest communications firms in Pakistan to champion corporate social responsibility, APR conceptualized and launched Triple Bottom Line – TBL, Pakistan’s first CSR-focused publication, in 2008. Sustainability and ESG (Environmental, Social and Governance) thinking have since remained integral to our institutional identity. Today, this legacy is being further strengthened through certified ESG professionals, structured internal capacity-building, and a dedicated ESG communications and advisory offering, which includes ESG narratives, stakeholder messaging, and strategic communication frameworks that effectively articulate their sustainability commitments and impact. We are also able to help clients promote and amplify their CSR, sustainability and ESG initiatives through media engagement, thought leadership, public awareness campaigns, and stakeholder outreach, enabling them to build credibility, strengthen reputation, and communicate their sustainability journey to diverse audiences.

Our head office is located in Karachi, Pakistan’s largest city, with fully staffed offices in Lahore and Islamabad, as well as resident representatives in Multan, Quetta, and Peshawar. This nationwide presence enables us to provide comprehensive coverage and responsive support to clients across the country.