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AI is set to impact our world in a far more profound way than the internet ever could, and the ad agencies will be no exception, writes Amin Rammal. Twenty-five...
Read moreFirst published in Aurora, Nov-Dec 2023 Issue. Let’s first briefly talk about the concept of change itself. Change is commonly understood as an act or process through which something (or...
Read moreTher Pakistan Business Council (PBC), a representative body of the 100 biggest companies in Pakistan, together with International Finance Corporation (IFC) – subsidiary of the World Bank, held a workshop...
Read moreAPR is proud to have supported its client vigorously for the success of this campaign 'Salam Kissan' serves as the flagship initiative of Fatima Fertilizer, a long-standing client of Asiatic...
Read moreIn today's competitive media landscape, with an information overload being the norm, crafting really effective messaging to break through the clutter, is critical for brand promotion and engaging the target...
Read moreMomfluencers (short for ‘mom’ ‘influencers’) are making waves on the internet with their relatable content, heartwarming stories and parenting advice. By definition, Momfluencers are women who have built up a...
Read moreOnly about a week after signing on Qistbazaar as a retainer client, APR has now signed on another new retainer client – Seagold (Private) Limited. Founded in 2000, Seagold (Private)...
Read moreQistBazaar, an e-commerce startup in the fintech space, has signed on APR as its retainer PR agency with effect from April 2023. This is the first time that Qistbazaar has taken...
Read moreThe Institute of Business Management (IoBM), one of the leading business schools in Pakistan, has appointed APR as its retainer PR agency. We will be providing a range of public...
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