Mehfooz Pakistan, receives overwhelming response

Karachi, September 19, 2012: Mehfooz Pakistan, a one of its kind online photography competition organized by Jubilee Life, was recently concluded after receiving an overwhelming response. The competition was conducted online through social media platform Facebook to celebrate the spirit of patriotism during the month of independence.

Launched on July 31, 2012, Mehfooz Pakistan received thousands of entries within just one month. Participants sent photographs of scenic views, celebrations, events and people highlighting the exquisiteness and culture of Pakistan. The main philosophy behind organizing this competition was to rejuvenate the essence of Pakistan. Entries were closed on September 1, 2012. The 1st prize a DSLR camera was awarded to Mr. Zeeshan Rafiq followed by an LCD TV awarded to Mr. Qamar Jafri and third prize of an iPod Touch awarded to Ms. Rabab Fatima. Seven runners-up were awarded cash prizes and ten honorable mentions received certificates of appreciation.

Speaking about this unique contest Mr. Javed Ahmed, Managing Director & CEO of Jubilee Life said, “We thank everyone for their enthusiastic participation in Mehfooz Pakistan competition. This not only gave us a chance to see some really captivating images but also helped us in remembering that our hearts still beat together as one nation. We were moved to see the astounding response we received and we assure everyone that we will continue our efforts to promote such constructive activities.”

Jubilee Life is one of those few companies in Pakistan who are exceptionally active on social media. The company has taken its digital presence to a new level through active engagement of users across Facebook, YouTube and Twitter. They are using the digital media platforms to interact with their young audience and potential customers effectively. They are providing a constructive outlet to the youth by organizing contests such as Mehfooz Pakistan and have also introduced fun applications for their fans such as “Faal – Nikalo Kismat ka Haal”.

Jubilee Insurance is a global brand of Aga Khan Fund for Economic Development (AKFED) that offers diverse insurance solutions (life, health and general) in the Asian and East African Markets. Jubilee Life in Pakistan offers uniquely designed range of Life Style plans for every customer’s need. These include retirement, child education, marriage, saving & protection, wealth accumulation, women plan and rural insurance solutions.