APR is pleased to share a snapshot of the caretaker cabinet and their respective portfolios for your kind information

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Enhancing Effective Media Outreach

In today's competitive media landscape, with an information overload being the norm, crafting really effective messaging to break through the clutter, is critical for brand promotion and engaging the target...

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The Rise of Momfluencers

Momfluencers (short for ‘mom’ ‘influencers’) are making waves on the internet with their relatable content, heartwarming stories and parenting advice. By definition, Momfluencers are women who have built up a...

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APR signs on Seagold (Private) Limited as retainer client

Only about a week after signing on Qistbazaar as a retainer client, APR has now signed on another new retainer client – Seagold (Private) Limited. Founded in 2000, Seagold (Private)...

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QistBazaar signs on APR as its retainer PR agency

QistBazaar, an e-commerce startup in the fintech space, has signed on APR as its retainer PR agency with effect from April 2023. This is the first time that Qistbazaar has taken...

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Institute of Business Management signs APR as their official PR agency

The Institute of Business Management (IoBM), one of the leading business schools in Pakistan, has appointed APR as its retainer PR agency. We will be providing a range of public...

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APR wraps up 2022 with Spotify’s Wrapped celebration

Wrapped is that time of the year when Spotify listeners get to discover their most streamed songs, artists and genres. Spotify’s 2022 Wrapped was both a celebration of a year...

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APR Team conducts media and crisis training for Tetra Pak at their Lahore plant

On October 3, APR team led by Zohare Sb, Sarfraz, and Zeeshan conducted a full day media and crisis training for our Client Tetra Pak. Around 15 Tetra Pak's top...

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APR RENEWS SUPPORT TO TCF FOR 4TH CONSECUTIVE YEAR

At the company’s Annual Retreat in September 2017, in an open discussion session, Asiatics discussed how we as a group of work colleagues, and as a Company, can make a...

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Honouring our women colleagues on International Women’s Day

APR goes beyond being an equal opportunity employer, enacting policies and putting in place measures that ensure that our female employees are facilitated in various ways to overcome societal limitations...

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